LOFT wins “Quadruple” of prestigious property awards

Founded in 2003, our furnishing and interior design company has reached an extraordinary milestone, marked by the honour of receiving four prestigious awards recognising our commitment to excellence in the residential property sector. 

  1. We were delighted to win “Best Supplier” at the Love to Rent BTR Awards,
  2. Our founder, Ben Hall, was honoured to be recognised as an “Industry Shaper” at The Association of Rental Living’s (ARL) People Awards.
  3. The devoted marketing team has earned the title of “Best Marketing Team” in the Prolific North Marketing Awards.
  4. We won the best supplier to the PRS at the LIS Awards.

All of these accolades resonate profoundly with our core philosophy: “People First Design”.

At LOFT, we believe that interior design is much more than aesthetics; People First Design represents our commitment to enhancing the residential experience. Our company mission is clear; streamlining the interior design, procurement and installation process for property investors and developers. Our purpose is meaningful; to reduce our environmental footprint, and maximise our social value via community engagement, supporting local homeless and youth focused charities. 

With every project we undertake, we strive to place benefitting people at the heart of our design, our supply chain and employee well-being, ensuring that the homes we are furnishing not only enhance captivation, but also enrich the lives of those who inhabit them, improving retention, and avoiding void periods. 

Leading innovation in the Residential Furnishings sector.

The Build To Rent sector has emerged as a pivotal element of the UK’s housing market, and LOFT takes immense pride in our role as a key contributor to this transformative landscape. Our recognition as the “Best Supplier” in the BTR sector reinforces our dedication to providing high-quality, tailored furnishing solutions that address the diverse needs of residents and developers alike. We are acutely aware of the increasing demand for rental properties, and with this LOFT has the responsibility to craft living spaces that promote community, comfort, and sustainability.

From Ben Hall -

"Receiving the “Industry Shaper” award holds immense significance for me personally, this recognition from the ARL and BTR community, turbo-charges our entrepreneurial spirit, innovation and forward-thinking approach to the operational living sector. At LOFT, we continually strive to challenge traditional design by integrating cutting-edge technology and sustainable practices into our projects. By fostering collaboration and embracing creativity, we are not only shaping the present but also paving the way for the future of residential living in the UK."

A defining feature of our service since 2003 is our industry leading furniture replenishment solution, designed to speed up the check in / check out process between residential tenancies. At LOFT, all our furniture is delivered, expertly assembled and installed, with professional home staging included - simultaneously, we manage the removal of old, unwanted furniture, for recycling, or donation to those who need it most. 

This comprehensive approach not only enhances the living experience for new residents but also underscores our commitment to sustainability, as we focus upon recycling and repurposing discarded furniture rather than contributing to landfill. By providing this tailored service, we save both time and effort for operators and property managers, ensuring that their spaces are always fresh, inviting, and ready for new residents.

Our Collaborative Partnership Strategy.

In our quest for excellence, we have come to recognise that effective communication is as crucial as the design process itself. The accolade for Best Marketing Team in the North of England stands as a testament to our commitment to collaboration and partnerships, as LOFT continues to host market leading events, support influential organisations such as the NRLA, The Class Foundation and ARL, creating pioneering content on a daily basis. 

Our marketing strategy is crafted to showcase our product range and portfolio as well as forge meaningful connections with both our peers and our audience. LOFT aspires to inspire service providers, property developers and investors to appreciate the intrinsic value of our “People First Design” philosophy and how it translates into tangible benefits for their projects.

Our Vision for the Future

As LOFT celebrates a “quadruple” of accolades, we continue looking to the future with excitement and ambition. Such resounding recognition reinforces our dedication to our company values Love, Opportunity, Future, Together and we are more determined than ever to drive positive change within the realm of residential furnishings and interior design. We will continue creating environments that reflect individuality, working in partnership with factories that put their people and the planet first and designing spaces which nurture community and sustainability.

Looking ahead, we are expanding our product and service offering into several new growth areas. LOFT Prime, an exclusive product range for luxury properties and social spaces, is already experiencing success, with contracts won at The Broadway and OWO Residencies in London, where we are redefining the standards of luxury living. In the Single Family Housing (SFH) sector, we are making significant headway with partners such as Placefirst, and Packaged Living, addressing the growing demand for family-oriented rental properties, offering furnishing solutions via a bespoke digital ordering platform.

We’d like to extend our sincerest gratitude to our clients, partners, and the dedicated team members who have been instrumental in our recent success. These awards are not merely milestones; they symbolise our collective effort to redefine the standards of interior design and project management within the residential sector. As we forge ahead, we invite you to join us on this journey, where “People First Design” stands not just as a guiding principle, but as a commitment to fostering a brighter and more sustainable future for all.

Here’s to more achievements and a transformative future in interior design!

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