No.1 Old Trafford x LOFT

Show Home, Manchester

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How we designed two waterfront show apartments to capture the spirit of Manchester and the imaginations of potential residents

Nestled in the centre of one of Manchester’s most exciting prospective districts and occupying pride of place on the waterfront is No.1 Old Trafford. 354 stunning apartments across two buildings compose this prestigious development within an iconic address.

We were briefed with designing two show flats to showcase the optimum potential experience of living in No.1 Old Trafford. Inspiration for the design was the desire to capture the areas vibrant energy within the design while reflecting the buildings’ dynamic structure throughout.

 

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Show home design is all about creating excitement and capturing prospective residents’ imaginations, giving them a sneak peek into a potential world of possibility through our design scheme and furnishings.

Our bespoke design concepts worked with the structure of the buildings to fully utilise the open plan layout and floor to ceiling windows, encouraging as much light through the interiors are possible while accentuating the natural waterside views.

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As we were aspiring to echo the local area and the energy of the city, what better way to sum up the spirit of Manchester that through a distinctive Manchester music theme. An eclectic array of music themed accessories and artwork were pivotal to the design as they helped carry the theme while the contemporary nature of the design would appeal to the new market.

Light fabrics and materials were selected to compliment the natural light, while bursts of bright colour were splashed through the main living areas to continue the bright scheme throughout and finished with classic touches to ground the design and elegantly tie everything together.

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The result of creating exciting prospective realities for potential residents was evident, as over 90% of the apartments are currently sold. Through our intuitive design and reflection of the bustling surrounding area, residents were allowed to envisage themselves living in the development.

This development brings waterside living to a new level for Trafford and demonstrates the exciting chapter Greater Manchester is in; producing stylish new developments complete with aspirational designs and superb finishes.

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